Digital marketing
How to create a content marketing strategy for 2021.
Whether this is your first time creating content or you’ve been using content to market your business for several years, having an up-to-date content marketing strategy can save you valuable time and ensure that your content is performing optimally. In this blog, our experts want to help you establish a stellar content marketing strategy in…
Read this blog postHow to increase your brand awareness in 2021.
Brand awareness is the first phase of any successful digital marketing conversion funnel. You can’t sell products or services to shoppers if they don’t know and trust your brand. But many SMBs and entrepreneurs don’t want to invest in their brand awareness, impatiently wanting to skip that vital phase and move onto generating leads and…
Read this blog postHow to make the most of your digital marketing budget in 2021.
Most businesses and entrepreneurs understand that digital marketing is essential for success in the digital age, but many are unsure of how to set a digital marketing budget and how to make the most of those funds. In this blog post, our experts want to share with you three key tips for you to make…
Read this blog postDigital marketing pain points you might be ignoring.
Every SMB owner and entrepreneur experiences their own pain points, from business development to sales and more. But there are several digital marketing pain points that nearly every small business experiences at some point. Some pain points like budgets and resources demand to be solved eventually, as you can’t proceed with your digital marketing initiatives…
Read this blog postWhat is conversion rate optimization?
Every business in the mental health industry seeks to generate leads and conversions from prospects and new clients or customers, and this is the ultimate purpose of an online presence and any digital marketing initiative. But many small businesses will launch a basic paid ad campaign or two, and are satisfied with whatever conversions it…
Read this blog postWhy positive customer reviews are so important for your business.
If you own a business or practice in the mental health industry, customer satisfaction should be one of your top priorities. Without satisfied clients and customers, you can’t generate sustainable revenue for your business, and customer reviews are a great way to know that your customers are truly satisfied with your product and customer service.…
Read this blog postWhat is a digital marketing funnel?
If you own a business or practice in the mental health industry, you have goals that you want your clients or customers to fulfill. If you sell products or offer services, your main goal is for prospective customers to make purchases. But you might also be interested in growing your online presence by increasing your…
Read this blog postHow to create and sell online courses.
Are you creating valuable, useful content for your website or social platforms, such as blog posts or videos? Does your target audience find that information helpful and are they interested in learning more? Did you know that you can turn that content into an online course? Turning your expertise into an online course can: Give…
Read this blog postHow to sell products with an eCommerce website.
Brands and businesses of all sizes and niches sell products, even in the mental health industry. You might have a wellness retail store that solely relies on product sales or a practice that offers services to a specific audience. Perhaps you’re a small business that processes your shipments in your garage, or you’re a larger-scale…
Read this blog postWhat is a landing page?
With any strategic digital marketing campaign or initiative, there is always a conversion goal. Maybe you’re running a series of ads on Google to increase your traffic with users who are searching for terms that are relevant to your products or service. Perhaps you’re running a Facebook campaign with a video to build your brand…
Read this blog post